July 2026 publication

Ecotourism

Which destinations do AI assistants name when travelers ask about sustainable travel?

Updated July 6, 2026 Based on 1 weekly survey in July 2026 47 destinations cited by at least one AI assistant, out of 88 measured.

Top 10 at a glance

Bar chart of the top 10 destinations by index value 1. Costa Rica 100 2. New Zealand 79 3. Bhutan 79 4. Ecuador 63 5. Galapagos 58 6. Norway 58 7. Slovenia 58 8. Rwanda 54 9. Iceland 46 10. Kenya 38

The July 2026 ranking

Ecotourism: destinations ranked by AI visibility index, July 2026.
Rank Destination Index Consensus By assistant Voice share
1 Costa Rica 100 ChatGPT: cited in 100% of answers Claude: cited in 100% of answers Gemini: cited in 100% of answers Perplexity: cited in 100% of answers 9%
2 New Zealand 79 ChatGPT: cited in 100% of answers Claude: cited in 67% of answers Gemini: cited in 83% of answers Perplexity: cited in 67% of answers 7%
3 Bhutan 79 ChatGPT: cited in 83% of answers Claude: cited in 67% of answers Gemini: cited in 83% of answers Perplexity: cited in 83% of answers 7%
4 Ecuador 63 ChatGPT: cited in 67% of answers Claude: cited in 50% of answers Gemini: cited in 100% of answers Perplexity: cited in 33% of answers 6%
5 Galapagos 58 ChatGPT: cited in 67% of answers Claude: cited in 50% of answers Gemini: cited in 83% of answers Perplexity: cited in 33% of answers 5%
6 Norway 58 ChatGPT: cited in 67% of answers Claude: cited in 50% of answers Gemini: cited in 83% of answers Perplexity: cited in 33% of answers 5%
7 Slovenia 58 ChatGPT: cited in 67% of answers Claude: cited in 33% of answers Gemini: cited in 83% of answers Perplexity: cited in 50% of answers 5%
8 Rwanda 54 ChatGPT: cited in 33% of answers Claude: cited in 50% of answers Gemini: cited in 83% of answers Perplexity: cited in 50% of answers 5%
9 Iceland 46 ChatGPT: cited in 17% of answers Claude: cited in 50% of answers Gemini: cited in 83% of answers Perplexity: cited in 33% of answers 4%
10 Kenya 38 ChatGPT: cited in 67% of answers Claude: cited in 33% of answers Gemini: cited in 17% of answers Perplexity: cited in 33% of answers 4%
11 Tanzania 38 ChatGPT: cited in 50% of answers Claude: cited in 17% of answers Gemini: cited in 50% of answers Perplexity: cited in 33% of answers 3%
12 Portugal 33 ChatGPT: cited in 33% of answers Claude: cited in 33% of answers Gemini: cited in 33% of answers Perplexity: cited in 33% of answers 3%
13 Peru 29 ChatGPT: cited in 50% of answers Claude: cited in 17% of answers Gemini: cited in 33% of answers Perplexity: cited in 17% of answers 3%
14 Botswana 25 ChatGPT: cited in 17% of answers Claude: cited in 0% of answers Gemini: cited in 50% of answers Perplexity: cited in 33% of answers 2%
15 Brazil 25 ChatGPT: cited in 50% of answers Claude: cited in 33% of answers Gemini: cited in 0% of answers Perplexity: cited in 17% of answers 2%
16 Indonesia 21 ChatGPT: cited in 17% of answers Claude: cited in 17% of answers Gemini: cited in 17% of answers Perplexity: cited in 33% of answers 2%
17 Patagonia 21 ChatGPT: cited in 0% of answers Claude: cited in 17% of answers Gemini: cited in 17% of answers Perplexity: cited in 50% of answers 2%
18 Palau 21 ChatGPT: cited in 33% of answers Claude: cited in 33% of answers Gemini: cited in 0% of answers Perplexity: cited in 17% of answers 2%
19 Azores 21 ChatGPT: cited in 33% of answers Claude: cited in 0% of answers Gemini: cited in 33% of answers Perplexity: cited in 17% of answers 2%
20 Madagascar 17 ChatGPT: cited in 33% of answers Claude: cited in 33% of answers Gemini: cited in 0% of answers Perplexity: cited in 0% of answers 2%
21 Namibia 17 ChatGPT: cited in 0% of answers Claude: cited in 0% of answers Gemini: cited in 33% of answers Perplexity: cited in 33% of answers 1%
22 Panama 13 ChatGPT: cited in 0% of answers Claude: cited in 17% of answers Gemini: cited in 17% of answers Perplexity: cited in 17% of answers 1%
23 Belize 13 ChatGPT: cited in 17% of answers Claude: cited in 0% of answers Gemini: cited in 17% of answers Perplexity: cited in 17% of answers 1%
24 Canada 13 ChatGPT: cited in 33% of answers Claude: cited in 17% of answers Gemini: cited in 0% of answers Perplexity: cited in 0% of answers 1%
25 South Africa 13 ChatGPT: cited in 0% of answers Claude: cited in 0% of answers Gemini: cited in 17% of answers Perplexity: cited in 33% of answers 1%

Top 25 shown.